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Company

Akooda

Role

Product Designer

Timeline

May 2023 - Jul 2023

Team

1 Product Manager
6 Engineers

Akooda AI
AI-powered platform that helps organizations unlock company-wide insights.

Develop an AI-powered personalized summary tool that analyzes interactions, incorporates sentiment, and delivers trustworthy, contextually relevant answers derived from the source of truth in seconds.

Project Scope

Develop an AI-powered personalized summary tool that analyzes interactions, incorporates sentiment, and delivers trustworthy, contextually relevant answers derived from the source of truth in seconds.

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Process

In an agile environment, this project was organized into two-week sprints. To launch the feature quickly, teams had to work in parallel, which proved challenging as new discoveries and insights frequently emerged throughout the process.

Challenges

What are we solving?

  • Summarizing take over a minute for the entire Interactions Table.

  • Balancing answer length with content quality due to token limitations.

  • Incorporating sentiment analysis.

  • Ensuring the credibility of answers.

  • AI feature should be easily discoverable, but seamlessly integrated without being obtrusive.

How are we solving?

  • Summarizing 20 interactions at a time saved time and tokens, while keeping answers concise, easy to read, and maintaining a high-quality context.

  • Provided personalized sentiment analysis to ensure content relevance to their daily work by analyzing user's role and involvement based on interactions.

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Benchmark Popular AI Tools

Reviewed the most popular AI tools and identified common features & patterns such as answer sentiment, context, reliability, sources and feedback loop.

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Feature Location

Interactions Drawer location

The interactions Drawer is accessible throughout every page in the platform and is collapsible to allow reviewing the interactions within the each page's context.

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Bird-eye view of a project, topic, or account they are involved in.

01   Comprehensive Overview 

Highlights the status of various topics and provides updates on upcoming or ongoing action items.

02   Personalized Analysis

Get the next steps and important insights based on specific interactions.

03   Key Insights

Ask open-ended questions
in search bar.

04   Ask Anything (Future)

User Feedback & Pain Points

As a small startup, we have the advantage of engaging with our clients on a bi-weekly basis. During these meetings, we asked clients to share their experiences using Akooda and suggest areas for improvement. What users wished they could do:

In the first phase, we chose to focus on options 1, 2, 3 as a baseline, aiming to deliver the best user experience in a short timeframe.

Explored the best practices for the feature's location and interaction type such as button, switch or tabs. 
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Components Explorations

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Verifying Designs

Created a few quick Hi-Fi mock-ups to test ease of use, clarity, visibility and the space the answer and data takes altogether.

Browse the gallery to explore all mock-ups.

Deliverables

We successfully launched Akooda AI as a beta feature. Following its success, we introduced an overview summary of the 3 most recent interactions in each account profile and integrated the AI feature into Akooda Slack Bot for seamless workflow integration. 

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Organization (Account) Profile Page

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Interactions Drawer

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Slack Bot

Slack Bot
Chosen Design - Switch

After gathering internal feedback from the team and from a few of our loyal clients, we decided to continue with the switch direction.

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AI Answer Refinements -
Sources & Feedback Loop
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Key Learnings & Next Steps

During the BETA phase, we gathered feedback from users through the feedback form and bi-weekly meetings with our champion clients. Here’s some of the feedback we received:

With the BETA being very successful, the team is constantly improving the AI features in the platform to give users the best and seamless experience as possible. 

Users wish to be able to scan the text quickly and get to insights fast.​

01   Bullet Points

Users were still interested in asking open ended questions to get to the answers faster.

02  Open-Ended Questions

To get a better context, users asked to include hyperlinks to relevant sources within the textual answer. 

03   Add Hyperlinks

User wish to share their answers with their colleagues in different apps such as Slack, email, etc.

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04   Share Answers

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At-a-glance to the next AI feature designed for Akooda

We're developing a Chrome extension to make it easy for our users to access insights and data directly from their browser. By integrating with their workspace, we streamline their workflow without the need to switch platforms.

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